How to Market a Home Based Business

How to Market a Home Based Business

Home-based businesses have distinctive challenges in marketing their products and services, particularly since they often don't have the budget for pricey marketing consultants. The following steps will guide you to marketing success.

Instructions
1
Select a product or service that satisfies an unfulfilled need. Choose a product or service that will gratify a particular segment of the population. This is your product or service target market. Defining your target accurately is a key to a successful plan.

2
Determine the price for your product or service. It should cover all of your costs of the product or service including marketing and provide a profit margin. Check any similar products or services to determine a competitive price.

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